Googleskew / goo gul sk eu /

1. Using as evidence to prove factuality of a statement without prior knowledge of its factual accuracy, but one you assume is factually correct.

Searching for “diet pop causes cancer” yields numerous articles supporting the statement. Searching for “diet pop does not cause cancer” will yield a number of articles stating the complete opposite.

2. Using as evidence of popular support for an opinion without prior knowledge of its popularity, but one you assume is popular.

Searching for “Ford sucks” or “Ford is awesome” provides you with numerous links from people supporting one opinion or the other.

3. Using to support an opinion or fact you know may not be popular or true.

Searching for “the universe revolves around earth” results in a number of historical links supporting the claim, but more importantly a surprising number of modern links also agree with the statement.